Public Relations Specialist (Miami, FL).
Job Description: Apply knowledge in managing the public image and reputation of European companies to develop media relations strategy, seek high-level placements in print, broadcast and online media. Identify, develop, evaluate marketing communications programs based on knowledge of Company objectives, market characteristics and target audience. Coordinate all public relations activities, including developing and maintaining the company's corporate image and identity including the use of logos and signage. Monitor, analyze and communicate PR results to senior management on a quarterly basis. Identify main client groups and audiences and determine the best way to communicate publicity information to them. Manage special events or other activities the company supports in order to gain public attention through media without advertising directly. Make appropriate recommendations regarding communication strategy. Leverage existing media relationships and cultivate new contacts within business and industry media. Maintain a keen understanding of the industry trends affecting European clients. Prepare information for media kits. Manage the public relations department budget. Prepare, develop, and maintain company internet or intranet web pages.
Position requirements: 3 years’ experience managing the public image and reputation of European companies to develop media relations strategy, seek high-level placements in print, broadcast and online media; managing the public relations department budget.
Salary: $51,584.00/year; 40 hrs/wk.
Applicants: Submit resume to MB America, LLC 990 Biscayne Blvd., Suite No. 801, Miami, FL 33132.Company is an EEO/AA Employer